Explore marketing articles written by Women Conquer Business Founder, Jen McFarland, along with other business professionals.
Confused by Google Analytics? Learn the essential website metrics every solopreneur needs to track. Plus the free tools that make it easy to boost traffic and conversions.
Learn to choose the right review management software by defining goals, assessing features, and ensuring data security. Protect your online reputation.
What is brand voice and why does it matter? Discover how to build a unique brand voice for your brand and why brand voice matters for marketing.
Create a seasonal content calendar and streamline your content! Tips for solopreneurs to develop a content strategy & generate content ideas easily.
Use these examples and suggested template sections to create your customer journey map. Understand the customer journey and improve your client's experience.
Personalize your checkout experience to increase conversions. Customize the customer experience (payment options, cart) for seamless transactions. (Yes, this applies to B2B businesses.)
Discover how to create an optimized marketing budget using AI in our comprehensive guide. Elevate your marketing strategy today.
Use the power of customer testimonials to grow your business. Showcase customers' experiences and create an attractive brand strategy.
Discover essential KPIs for small businesses to track your marketing performance effectively. Learn which key performance indicators drive your success!
Chaotic workdays? Become a structured powerhouse with time blocking. Boost marketing productivity by scheduling focused blocks of time for success.
Discover 7 essential strategies to build customer trust and foster long-term relationships, enhancing your brand's loyalty through personalized experiences.
Unlock the potential of seasonal keywords to enhance SEO, drive traffic, and improve conversions with strategic planning and timely content updates.
