πŸ’™ Fave Tools & Tech

πŸ’™ Fave Tools & Tech

Table of contents

Updated: January 3, 2023

I love apps. My business partner says I have an app "problem." Guilty as charged! I tested and helped develop apps at the corporate level. I guess I've never stopped testing (and buying!) cool stuff. Now you get to explore my fave tools and tech.

FYI: this page includes affiliate links. If you click and purchase, we may receive a small commission at no extra cost to you. I only recommend tools I've used and love. I've noted affiliate links with an asterisk (*). Read our disclaimers.

✨ Fave Apps

My Tech Stack

πŸ“¬ Email Marketing

MailerLite* is what would happen if ConvertKit and MailChimp had a baby (only cheaper and easier to use). We use it for our membership and courses, newsletter, and more.

We left ActiveCampaign* because of its recent price increase. It's not a great product, but we weren't maximizing the features to justify going from $50/mo to $400/mo. We closed the CRM gap with Practice.do*, which has streamlined our process and helped us communicate better with coaching clients.

🏫 Courses & Community

Most robust learning management system (LMS) outside of WordPress: Learnworlds*: massive integrations, courses, live events, coaching/appointments, ebooks, SCORM, and a built-in community.

If you're a solopreneur, Podia* is an excellent platform for creating and selling courses.

Trusted Marketing Advice

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🎧 Podcasting


I πŸ’― recommend Captivate* ⭐⭐⭐⭐⭐ Customer service



The Ultimate Podcast Planning Checklist | AppSumo
Ultimate Podcast Checklist Course: THE step-by-step solution for the bootstrapping podcast newbie.
Buy my complete podcast planning course, deeply discounted on AppSumo.

πŸŽ₯ Videos

πŸ’Ž Social Media Scheduling

Lately.ai uses artificial intelligence to help you not only write and post content, it's a dream for content creators (podcasters, YouTubers, etc.) who want to share clips of their work. Lately.ai will edit and generate video or audio clips to accompany your posts. 🀯🀯 CoFounder Kate Bradley Chernis shared startup and writing secrets on the Women Conquer Business podcast.

Kate Bradley Chernis: Defying the Odds & Raising Millions
From DJ to Wal-Mart to raising millions to fund her startup, Lately.ai, you don’t want to miss this interview with Kate.
Kate Bradley Chernis, CoFounder of Lately.ai, on the Women Conquer Business podcast.

MissingLettr*: I LOVE the Curate feature, which allows other creators to share my content with their audience. I interviewed the founder, Benjamin Dell, on my podcast.

Launch Great Business Ideas In 6 Weeks or Less
Fabulous insights from Benjamin Dell, Founder, MissingLettr. How to launch ideas quickly, and promote your blog posts.
Benjamin Dell, Founder of MissingLettr, on the Women Conquer Business podcast.

🌐 Web Tools


  • Ghost* is GREAT for creators, bloggers, newsletters. ... but it's techy to spin up. If you're not a creator....
  • Squarespace is great for coaches, consultants, and non-technical entrepreneurs. SEO out of the box. Use promo code GIMME10 to get a discount on your first year.
  • Shopify for eCommerce πŸ’―. Don't mess around with WooCommerce, BigCommerce, Magento/Adobe Commerce, etc.
  • What about WordPress? WordPress is great. Best SEO. And it requires hosting, plugins, updating, security.... During the pandemic, platforms like Squarespace, Shopify, and (ugh!) Square made it so much easier for everyday business owners.

Plugins, Hosting & Security

Shopping Carts:

  • Studiocart* Studiocart creates sales funnels in WordPress. It's also founded and operated by Nicole Evans, a woman of color, which is awesome! πŸ‘
  • Thrivecart* Thrivecart creates sales funnels for Women Conquer Business

Search Engine Optimization:
RankMath, its free version, is full-featured and easy for the layperson to understand

Siteground* I've used Siteground for years. Wordpress.org recommends Siteground

If you're on WordPress, you need some form of security. Sucuri is a great platform and service I've used in the past (and with clients). Most small businesses only need firewall protection. If you've been hacked, or want heightened protection get the website security plan

πŸ—„οΈ Ultimate Space-Saving Desk Setup

ultimate space-saving desk setup
The "before picture" was too terrifying to share (for reals!) Here's my current desk setup. 

If you're curious about the space-saving desk setup I'm currently using, I've included it below.

Why? Because I suspect many of you don't have my patience β€” nay, stubbornness, curiosity, and budget β€” to try numerous configurations for three years. I know, I know...

Here's what I'm working with:

  • Room size: 8' x 10'
  • Desk size: 48" x 24"
  • Computer: 16" MacBook Pro, laptop stand, Trackpad, Keyboard with Numeric Keypad
  • Misc: Podcast mic, webcam, lighting for video calls and streaming

I wanted space to work at my desk WITHOUT giving up access to my whiteboard, closet, or office windows.

Here's how I did it: