Jen McFarland is a marketing strategist with 25+ years in SEO, content, and leadership. Based in Portland, OR, she helps purpose-driven businesses grow ethically across the US.
Video content can be the most powerful way to connect with your audience. But only when you’re comfortable on camera. This episode is all about getting you grounded and ready to film.
Get your DIY video home recording studio setup up and running, including options for a bare-bones budget, and the first upgrades to consider.
Legit Issues vs. Stalling Tactics
Here's how to boost your open rate, so more people benefit from your expertise and offers.
If you’re curious about content marketing, or specifically how content marketing supports your business goals, you’re in the right place.
This week's newsletter is a quick guide to attracting more attention with social comments. AKA why being social on social media works.
Content marketing is one of the few things that can help a small business build a loyal following and generate leads. This episode covers the basics, including content marketing 101.
This 3-step formula will also help you find the best social media platform for your business.
Learn marketing campaign ideas that actually work so you can reach your goals.
Stop throwing spaghetti at the wall to see what sticks. A few simple tweaks will go a long way toward tracking marketing results.
Whether positive or negative, customer reviews are vital to your business.
How to effectively let people know about your content, products, and services to generate interest and build trust.
