4 Ways You're Sabotaging Your Marketing Strategy
You work hard to build your business. If your marketing strategy isn't delivering leads it's time for a review.
3 min read
Jen McFarland, MPA
Marketing strategist featured in the online marketing documentary "Click the Link Below," Business Insider, Yahoo Finance, and Apple News. Founder, Women Conquer Business. 25+ years of helping solopreneurs and small businesses grow.
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Create a Successful Business Blog 馃摑
When creating content for your business, you have so many choices: podcasting, videos, social... it's easy to forget about blogs. Don't snooze on this content powerhouse.
45 min read
It's Summer! 馃Ι Relax by Repurposing Content
Make old content new again with content repurposing.
3 min read
How to Start with YouTube: Beginner's Guide 馃檶
Learn how to set up your channel, the basics of how to use YouTube to grow your business, and get started live streaming.
41 min read
The Art (and Science) of Social Selling
Social selling is the process of developing relationships as part of the sales process. Learn the good (and bad) ways this plays out IRL.
3 min read
Create Video Script Templates to Boost Content Quality
Creating a video script template helps you create a plan and stick to it, while also keeping you focused on your point. Here's how to create one.
41 min read
Long Weekend, Short & Sweet Newsletter
Tone down your marketing after a tragedy, leveraging LinkedIn, how to get comfortable on camera, and more.
2 min read
How to Get More Comfortable on Camera
Video content can be the most powerful way to connect with your audience. But only when you鈥檙e comfortable on camera. This episode is all about getting you grounded and ready to film.
39 min read
DIY Video Home Recording Studio Setup: Essentials to Get Started
Get your DIY video home recording studio setup up and running, including options for a bare-bones budget, and the first upgrades to consider.
44 min read
When Marketing 'Problems' are Procrastination in Disguise
Legit Issues vs. Stalling Tactics
3 min read
Pump Up Your Email Marketing Open Rate over 50%
Here's how to boost your open rate, so more people benefit from your expertise and offers.
4 min read
Content Marketing Supports Your Business Goals
If you鈥檙e curious about content marketing, or specifically how content marketing supports your business goals, you鈥檙e in the right place.
2 min read