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Marketing Operations Makeover

Future-proof your business with optimized operations positioned for business growth.

Fix the tech chaos holding your business hostage

For coaches, consultants, and holistic practitioners drowning in disconnected tools

If you're wasting hours managing systems that don't talk to each other, second-guessing what's actually working, and wondering why growth feels impossible despite all the tools you've bought—this audit will show you exactly what's broken and how to fix it.

Most clients use this to clean up their operations, then join the Membership or Coaching for ongoing strategic support.

Price: $2,500
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Schedule Your Free Consult

You're Not Failing. Your Systems Are.

Picture this: You're juggling five open tabs: email platform, scheduler, course platform, payment processor, analytics... trying to figure out why your launch didn't convert the way you expected.

You reread the same analytics dashboard for the fifth time. Is it the welcome sequence? The Facebook ad? The landing page? You're not even sure which automation is still running.

You're not alone. This is the reality for most solopreneurs:

Here's the part no one talks about: All this effort, energy, and money, and you still don't know what's working.

Most marketing advice tells you to "just pick the right platform" or "watch this funnel tutorial." But those surface fixes don't dig deep enough to solve the root problems.

The truth is, you need your business systems to work for your goals... not against your sanity.

And that requires one thing most entrepreneurs skip: a true marketing operations audit.

Amazing! Jen Went Above and Beyond

Jen went above and beyond what I expected. Her review and the report were so detailed, yet really easy to understand. Jen walked me through the whole thing and answered all my questions in a language I could understand. She gave me tons of suggestions and useful pointers on how to "fix" things myself. I loved working with Women Conquer Business and I'm excited to work with them some more. Great person – Great company! — Amber Cook

Imagine Running Your Business with Calm Confidence

No more frantic searches for funnel errors at 10pm. No more wondering what caused the drop in leads. Instead, you wake up knowing exactly how your marketing flows, what's working, and where to focus next.

Your tools are streamlined. Your decisions are easier. And your time? Freed up for the work you actually want to do.

It's not magic: it's a marketing system purpose-built for how you want to run your business. Customized. Clear. Focused on growth aligned with your goals—not someone else's template.

Real Marketing Expertise (Not Guesswork)

I'm Jen McFarland, featured in the international documentary "Click the Link Below" for honest, no-BS marketing expertise.

With 25+ years of marketing experience and after working behind the scenes with dozens of solopreneurs, I kept seeing the same pattern: entrepreneurs didn't need most of the tools they had. They needed clarity, connection, and simplicity.

So I created the Marketing Operations Makeover: a detailed, behind-the-scenes audit of your entire marketing ecosystem to show you exactly what's clogging the machine—and how to fix it.

Why 'More Tools' or 'New Funnels' Won't Fix Your Broken Backend

Most entrepreneurs think the solution is adding tools or following new tactics. But the real problem lies in misaligned or messy backend systems that never got a proper review.

I used to believe the answer was another plugin or a smarter funnel hack. So did my clients. But here's what I kept seeing: the more systems they layered on, the messier things got.

That's when it hit me: It's not about the tools. It's about how well the tools support your goals.

And most solopreneurs had skipped the step of auditing whether their current setup actually worked for their business needs.

The solution isn't shinier tech: it's a clear-eyed review of what's already not working... and why.

The Marketing Operations Makeover Process

1. Discovery Call (30 Minutes)

You tell me where you're stuck, where you want to go, and what keeps you up at night. I ask questions to understand your goals, frustrations, and unique setup.

2. Deep-Dive Audit

I spend time combing through your website, email platforms, content strategy, tools, and automations — all of it — to see what's clogging the machine.

I'm looking for:

3. Custom Report (20+ Pages)

You'll get a detailed, non-techy report with my findings. Inside, you'll find:

No fluff. Just a strategy tailored to your business.

4. 90-Minute Strategy Review

We walk through everything together, live on Zoom. You'll leave with calm confidence about your path forward.

5. Revision + Follow-Up Meeting

You get 1 report revision and a follow-up call in case more questions pop up after you've had time to digest everything.

6. Choose Your Path Forward

Most clients use this audit to clean up their operations, then join the Membership (for ongoing strategic guidance and community support) or Coaching (for 1-on-1 accountability and implementation support).

Because here's the truth: the audit shows you what's broken. But you need ongoing support to actually fix it—and keep it running smoothly.

What You Get:

What's Included in Your $2,500 Marketing Operations Makeover

✓ System Overlap Review

We identify duplicates, conflicts, and gaps you didn't know existed. Most businesses pay for way more software than they actually use.

Before: You switch between five systems to move one lead down the funnel
After: We show you which tools can be axed, what can be combined, and where to streamline
Result: Less expense, fewer errors, more sanity

✓ Website + SEO Technical Audit

We assess how your site runs at a technical level (load speed, broken links, SEO hiccups) plus how it performs emotionally (calls-to-action, structure, buying journey).

Real example: We've caught broken signup forms hiding three clicks deep. Fixing that = instant lead jump.

✓ Detailed Report That Speaks Human

This isn't jargon. We break your audit results into bite-sized action steps, with reasoning and priority.

You'll learn things like: "Here's why your conversions dropped after switching landing page tools, and here's how to fix it."

No guesswork. Just straight-up guidance you can act on (or hand off to your VA or team).

✓ 90-Minute Live Strategy Review

We don't drop a long PDF in your inbox and ghost. You get a 90-minute walkthrough to unpack everything together, answer your questions live, and make confident decisions.

✓ Revision + Follow-Up Call

You get 1 report revision and a follow-up strategy call for fine-tuning and questions.

Get Your Audit... Then Get the Support to Make It Happen

Here's what most clients do:

Step 1: Get Your Marketing Operations Makeover ($2,500)

Book your consult. We'll audit your entire marketing ecosystem and show you exactly what's broken, what's missing, and how to fix it.

Step 2: Join Ongoing Support

Choose your path forward:

→ Strategic Marketing Membership - Monthly live sessions, on-demand training, and peer support from women who actually get it. Perfect for solopreneurs who need consistent guidance to implement and maintain optimized operations.
Explore the Membership →

→ Strategic Marketing Coaching - 1-on-1 personalized support, accountability, and expert guidance for implementation. Perfect for business owners who need deep strategic partnership to overhaul and scale operations.
Learn About Coaching →

Why this works: The audit gives you clarity on what's broken. The Membership or Coaching gives you support and accountability to actually fix it and keep it running.

Stop Wrestling with Tech. Start Building Your Business.

If you're tired of wasting hours managing disconnected tech, second-guessing your marketing strategy, or wondering why growth feels impossible despite all the tools you've bought—this is your moment.

Marketing Operations Makeover was built to cut through confusion and show you exactly where to go next.

Whether you're a solo coach scaling fast or a consultant ready to tighten your systems, this audit gives you a clearer picture—and a plan rooted in strategy, not hustle.

We've helped entrepreneurs like you finally get unstuck and moving again.

Your vision deserves smarter systems. Let's get you there.

Price: $2,500
→ 
Schedule Your Free Consult


Not sure if this is right for you?
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Book a clarity call to talk through your situation first.